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Three reasons why your press releases aren’t getting picked up

Three reasons why your press releases aren’t getting picked up

by Jasmin Meadows | Aug 19, 2024 | Blog

  A lot of work goes into lovingly crafting your press release. First there’s the fact-finding, then the drafting and, last but not least, sign-off from all those involved. Once you’ve pressed the ‘send’ button, it’s tempting to heave a sigh of relief, sit back...
Odd collabs and brand partnerships that actually worked

Odd collabs and brand partnerships that actually worked

by Jasmin Meadows | Aug 19, 2024 | Blog

No matter your business, you want to stand out on your own, you want to be the best at what you do in a sea of competition. But sometimes working together, especially cross-industry, creating the most unlikely of partnerships helps to inject fun into your campaigns...
The difference between press releases and articles and why BOTH are needed in your PR plan

The difference between press releases and articles and why BOTH are needed in your PR plan

by Jasmin Meadows | Aug 16, 2024 | Blog

Paris Olympics 2024: PR gold and communications hurdles

Paris Olympics 2024: PR gold and communications hurdles

by Jasmin Meadows | Aug 12, 2024 | Blog

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  • Navigating reputation management in the Gen Z era

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88%

PR is almost 90% more effective than advertising according to a Neilsen report.

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“Some are born great, some achieve greatness and some hire public relations officers “
Daniel J Boorstin

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