by Jasmin Meadows | Oct 29, 2025 | Blog
It’s the 31st of October and after a long day you’re making your way home along your local high street. For a Friday, it’s eerily quiet and you shiver as a chill wind catches your scarf. It’s dark already and the streetlights flicker. Somewhere in the distance a dog...
by Jasmin Meadows | Oct 28, 2025 | Blog
Some people are learning about the em dash for the first time—they’re learning it’s a red flag. The em dash is becoming the tell-tale sign of ChatGPT-written text. Writers and content creators are now actively avoiding (or deleting) it at all costs for the sake of...
by Jasmin Meadows | Oct 27, 2025 | Blog
by Jasmin Meadows | Oct 1, 2025 | Blog
Navigating reputation management in the Gen Z era In today’s hyperconnected world, reputation is no longer a neatly packaged corporate asset. It lives and breathes in the hands of individuals – employees, executives, influencers and everyday consumers. Nowhere is this...
